This page records new premises licence applications that have been received and may be subject of representation or comment.
Important notice
The date shown for representation against each entry is the date by which a responsible authority or any other person may make representations in respect of the application.
Representations, which must be about the impact of the grant upon the licensing objectives, must be made in writing.
These can be sent by email to licensing_team@sandwell.gov.uk or addressed to:
Please note, this is a mailing address only, not the location of the Licensing Team office.
It is an offence, liable on summary conviction to a fine up to Level 5 (unlimited) on the standard scale, to knowingly or recklessly make a false statement in connection with the application.
Applications may be inspected at the offices of licensing section which are situated at General Licensing Team, Sandwell Council House, Freeth Street, Oldbury, B69 3DE by prior appointment during office hours Monday to Friday. Arrangements for inspection can be made by emailing licensing_team@sandwell.gov.uk
Gambling Act 2005 applications
Applications for new premises licence
None
Applications to vary a current licence
None
Licensing Act 2003 application to review a current premises licence
None
Licensing Act 2003 applications
7 Lower High Street, Cradley Heath B64 5AB
An application has been made by Bawan Mohammadi for a new premises licence for 7 Lower High Street, Cradley Heath B64 5AB.
The licensable activity applied for is sale/supply of alcohol (Off the premises only), Everyday 08:00 – 23:00.
The hours the premises opens to the public is Everyday 08:00 – 23:00.
The last day for representations is 9 January 2026.
Heron Foods, 19 Union Street, Wednesbury, WS10 7HD
An application has been made by Heron Foods Limited for a new premises licence at 19 Union Street, Wednesbury, WS10 7HD.
The licensable activities applied for are:
The Supply of alcohol (off the premises): Monday – Sunday 08:00 to 20:00
Overall hours premises open to the public: Monday – Sunday 08:00 to 20:00
The last day for representations is 7 January 2026.
Rowley Mart, 14B High Street, Rowley Regis B65 0DT
An application has been made by Negin Mousavi for a new premises licence for Rowley Mart, 14B High Street, Rowley Regis B65 0DT.
The licensable activity applied for is sale/supply of alcohol (Off the premises only), Everyday 08:00 – 23:00.
The hours the premises opens to the public is Everyday 08:00 – 23:00.
The last day for representations is 2 January 2026.
Betsys X LDS, Unit 5, The Farley Centre, High Street, West Bromwich, B70 7QU
An application has been made by KN Restaurants Limited for a new premises licence at Unit 5, The Farley Centre, High Street, West Bromwich, B70 7QU.
The licensable activities applied for are:
Late night refreshment (Indoors & Outdoors): Monday – Sunday 23:00 to 03:00
Overall hours premises open to the public: Monday – Sunday 09:30 to 03:00
The last day for representations is 1 January 2026.
Amalfi Blu Italian Restaurant), Unit 1A, 14 New Square, West Bromwich, B70 7PP
An application has been made by Italiano Vero Limited for a new premises licence at Amalfi Blu Italian Restaurant), Unit 1A, 14 New Square, West Bromwich, B70 7PP.
The licensable activities applied for are:
Live music (Indoors) Monday to Sunday – 12:00 to 00:00
Recorded music (Indoors) Monday to Sunday – 12:00 to 00:00
Performances of dance (Indoors) Monday to Sunday – 12:00 to 00:00
Anything of a Similar Description to the above ie live music, recorded music or performances of dance (Indoors) Monday to Sunday – 12:00 to 00:00
Late night refreshment (Indoors) Monday to Sunday – 23:00 to 00:00
Sale by retail of alcohol (for consumption Both) Monday to Sunday – 12:00 to 00:00
Opening hours of the premises Monday to Sunday – 12:00 to 00:30
Non Standard Timings for all licensable activities and opening hours
Bank Holiday weekends, Christmas Eve, New Year’s Eve: extend hours to 01:30 hrs
The last day for representations is 17 December 2025
Applications to vary a current licence
None