New licensing applications received

This page records new premises licence applications that have been received and may be subject of representation or comment.

Important notice

The date shown for representation against each entry is the date by which a responsible authority or any other person may make representations in respect of the application.

Representations, which must be about the impact of the grant upon the licensing objectives, must be made in writing.

These can be sent by email to licensing_team@sandwell.gov.uk or
addressed to:

Trading Standards and Licensing
Adult Social care, Health and wellbeing
Sandwell Council House
PO Box 2372
Oldbury
B69 3BS

Please note, this is a mailing address only, not the location of the Licensing Team office.

It is an offence knowingly or recklessly to make a false statement in connection with a licence application. The maximum fine on summary conviction is £5,000.

Applications may be inspected at the offices of licensing section which are situated at Court House, 335-337 High Street, West Bromwich, B70 8LU by prior appointment during office hours Monday to Friday. Arrangements for inspection can be made by emailing licensing_team@sandwell.gov.uk

Applications for new premises licence

Valley Convenience, 2 New Street North, West Bromwich, Sandwell B71 4AG

An application has been made by Valley Convenience Ltd for a New Premises Licence in respect of 2 new Street North, West Bromwich B71 4AG for the supply of alcohol off the premises Monday to Sunday 06.00 to 22.00

Premises opening hours Monday to Sunday 06.00 - 22.00

The last date for representations is 18 February 2019.

Alisha Supermarket, Unit 3B Capehill Retail Park, Smethwick B66 4PH

An application has been made by Kashif Afzal for a New Premises Licence in respect of Alisha Supermarket, Unit 3B Capehill Retail Park, Smethwick B66 4PH for the supply of alcohol off the premises Monday to Sunday 08.00 to 23.00.

Premises opening hours Monday to Sunday 08.00 to 23.00.

The last date for representations is 25 February 2019

Wheelie Thirsty Old Hill, 215 Halesowen Road, Cradley Heath B64 6HE

An application has been made by Cycle Bars Limited for a New Premises Licence in respect of Wheelie Thirsty Old Hill, 215 Halesowen Road, Cradley Heath B64 6HE for the supply of alcohol both on and off the premises Monday to Sunday from 12:00 to 22:00.  The opening hours of the premises 12:00 to 23:00.

The last date for representations is 11 March 2019

Applications to vary a current licence

Mecca Bingo, Dudley Street, Wednesbury WS10 7DR

An application has been made by Mecca Bingo Ltd to vary the current Premises Licence. The application is for the relocation of the book sales counter and removal of the customer service admissions desk on the ground floor and to increase the licensed area for the sale of alcohol.

The last date for representations is the 18 February 2019.

Mecca Bingo, Dudley Street, Wednesbury WS10 7DR

An application has been made by Mecca Bingo Ltd. The proposed variation is pursuant to section 187(1)(c) of the Gambling Act 2005 to seek the approval for the removal of the customer service/admissions desk and for the relocation of the book sales counter.

The last date for representations is the 18 February 2019.

Knights Quest, High Street, Rowley Regis B65 0EE

An application has been made by Thomas Gerald Lloyd to vary the current Premises Licence. The application is for the extension of hours for  Films, Indoor sporting events, Live music, Recorded music, Performance of dance, supply of alcohol 09.00 - 02.00 on a Friday and Saturday. Late night Refreshment 23.00 -02.00.

Premises opening hours to be extended from 09.00 - 02.30 Friday and Saturday. To include an additional non standard timing to extend all licensable hours by 1 hour at the start of British Summertime.

To delete conditions 1 to 37 covered by Public Entertainment Licence.

The last date for representations is 11 March 2019.

Applications to review a current premises licence

Tamasha, 36 Cape Hill, Smethwick B66 4PB

Application has been made by Sandwell Trading Standards, a responsible authority, to review the premises licence in respect of Tamasha, 36 Cape Hill, Smethwick B66 4PB, under the prevention of crime and disorder licensing objective following the seizure of illegal tobacco products and a failure to comply with licensing conditions.

The last date for representations is 14 March 2019 

2 Old Walsall Road, Great Barr B42 1NN

Application has been made by Sandwell Trading Standards, a responsible authority, to review the premises licence in respect of 2 Old Walsall Road, Great Barr B42 1NN, under the prevention of crime and disorder licensing objective following the seizure of illegal tobacco products.

The last date for representations is 14 March 2019